Chief Communications And Marketing Officer (CCMO)

Chief Communications and Marketing Officer (CCMO) Campus: UNC Pembroke Region: Piedmont Job Summary: Please view Executive Leadership Profile. Established in 1887 as a school for the education of American Indians, The University of North Carolina at Pembroke serves a distinctly diverse student body and encourages inclusion and appreciation of the values of all people. Located in the heart of Pembroke, N.C., UNCP boasts an enrollment of 8,200 in 41 undergraduate and 18 graduate programs and offers a personalized learning environment where faculty and staff are dedicated to engaged scholarship, high academic standards, creative activity and public service. Spread over 281 acres, the campus offers a sense of community and belonging-??a place where faculty and staff feel supported, take pride in the university??s mission, and are devoted to excellence in teaching, learning and research, and to developing leaders who make a difference in their communities.The Executive Director of University Communications and Marketing (Chief Communications & Marketing Officer or CCMO) is responsible for overall communications, research-based messaging, marketing and branding activity for the university in addition to the support and service functions of Givens Performing Arts Center and print services. The CCMO serves as the university??s chief communications and marketing officer and is a key member of the Chancellor??s Cabinet offering advice and support on key issues and strategic initiatives. The CCMO represents and promotes the university, increasing its visibility in support of the institution??s mission, vision, values and goals. The CCMO leads the development and implementation of the university??s brand vision, strategy, and public relations campaigns to attract the best students, motivate alumni and donors and recruit high quality faculty and staff. The incumbent will stay abreast of issues in higher education, in North Carolina that may impact the university to provide guidance and recommendations for strategic communications messaging. Leadership ResponsibilityThe CCMO leads a team of talented communications and marketing professionals that cover a range of services to the university community in the areas of internal communications, community relations, media relations, strategic communications, marketing, integrated communications, web and digital communications, advertising, creative services, brand management, executive communications, print services and performing arts.The Role The incumbent will have overall responsibility for providing direction and guidance in the areas of responsibility. Plans, assigns, and evaluates the work of professional and support staff for effective operation and measurable results. The CCMO is responsible for making recommendations when appropriate in the areas of compensation, staff selection, disciplinary action, complaints, staff performance appraisal and similar supervisory duties for direct reports and team members. The selected candidate will be able to effectively perform the following responsibilities: ?? Provide leadership and vision for the university??s strategic and integrated marketing and communications functions.?? Lead and direct the marketing, communications and public relations staff and coordinate at the strategic and tactical levels with all university departments.?? Support the preparation of internal and external correspondence on behalf of the Office of the Chancellor for distribution to target audiences.?? Research and develop communications materials to support university messaging goals including speeches, talking points and background information for media interviews and speaking engagements as designated.?? Develop and execute a comprehensive, long-term and proactive university-wide communications, marketing, and branding strategy consistent with the strategic goals, plans, and aspirations of the university.?? Minimum Qualifications: Position Number: Posting Date: 02/24/2022 Closing Date: American Recovery & Reinvestment Act Funded: