Market Insights Manager
Daxko
Birmingham, AL
manager
growth
market research
research
analysis
technical
marketing
market intelligence
drive
cross functional
data
business growth
driving
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March 27, 2025
Daxko
Birmingham, AL
FULL_TIME
$114000-169000/YEAR
About Us
">
Daxko empowers wellness organizations to succeed by delivering innovative solutions that streamline operations and enhance member experiences.
">
Our mission is to provide cutting-edge technology and expert support, enabling our customers to achieve their goals and make a lasting impact in their communities.
">
The Opportunity
">
As a Marketing Intelligence Strategist, you'll play a critical role in shaping the future of our brand and product success.
">
You'll lead the development and execution of market intelligence strategies, leveraging market research and analysis to inform business decisions and drive growth.
">
Your Key Responsibilities:
">
">
• Market Research: Conduct thorough analysis of industry trends, competitors, and target audiences to identify opportunities for growth.">
• Strategic Planning: Collaborate with cross-functional teams to develop and execute market intelligence strategies, aligning with company goals and objectives.">
• Go-to-Market (GTM) Planning: Design and implement effective GTM strategies for new products and services, ensuring seamless execution and maximum ROI.">
• Stakeholder Engagement: Build and maintain relationships with senior leaders, stakeholders, and partners, providing critical insights and recommendations to inform business decisions.">
• Data Analysis: Collect and analyze market data, identifying trends and patterns to inform strategic decisions and optimize business outcomes.">
• Cross-Functional Collaboration: Foster a culture of collaboration and innovation, working closely with teams across the organization to drive business results and exceed customer expectations.">
• Professional Development: Stay up-to-date with industry trends and best practices, continuously improving your skills and knowledge to drive business growth and success.">
">
You'll Thrive if You Have:
">
">
• A proven track record of leading market research and analysis projects, driving business growth and revenue.">
• Exceptional communication and presentation skills, with the ability to articulate complex ideas and insights to both technical and non-technical audiences.">
• The ability to collaborate effectively with cross-functional teams, building strong relationships and driving business outcomes.">
• A passion for staying current with industry trends and developments, with a desire to continually improve and innovate.">
">
Must-Have Skills & Experience:
">
">
• 5+ years of experience in market research, strategy, and planning, with a strong focus on data analysis and interpretation.">
• Proven track record of developing and executing successful market intelligence strategies, driving business growth and revenue.">
• Excellent communication and presentation skills, with the ability to articulate complex ideas and insights to both technical and non-technical audiences.">
• Ability to collect and analyze large datasets, identifying trends and patterns to inform strategic decisions.">
• Strong understanding of market research concepts and methodologies, including JTBD and ODI.">
• Experience working with Salesforce and other marketing automation tools.">
">
Nice-to-Haves:
">
">
• Bachelor's degree in Marketing, Business, or a related field.">
• Master's degree in Business Administration or a related field.">
• Experience in health & wellness technology or SaaS.">
• Prior exposure to corporate partnerships and strategic GTM efforts.">
">
We Offer:
">
A competitive salary range of $114,000 - $169,000 per year, based on how you demonstrate the attributes and competencies required for the role.
">
We offer a comprehensive benefits package, performance-based incentives, and opportunities for growth.
">
#LI-Remote
">
Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender.
">
The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.
">
We truly care for our team members, and this is reflected through our offices, and benefits, and great perks.
">
Some of our favorites include:
">
Flexible paid time off
">
Affordable health, dental, and vision insurance options
">
">
401(k) matching
">
New-Parent Paid Leave
">
Casual work environments
">
Remote work
">
All your information will be kept confidential according to EEO guidelines.
">
Daxko empowers wellness organizations to succeed by delivering innovative solutions that streamline operations and enhance member experiences.
">
Our mission is to provide cutting-edge technology and expert support, enabling our customers to achieve their goals and make a lasting impact in their communities.
">
The Opportunity
">
As a Marketing Intelligence Strategist, you'll play a critical role in shaping the future of our brand and product success.
">
You'll lead the development and execution of market intelligence strategies, leveraging market research and analysis to inform business decisions and drive growth.
">
Your Key Responsibilities:
">
">
• Market Research: Conduct thorough analysis of industry trends, competitors, and target audiences to identify opportunities for growth.">
• Strategic Planning: Collaborate with cross-functional teams to develop and execute market intelligence strategies, aligning with company goals and objectives.">
• Go-to-Market (GTM) Planning: Design and implement effective GTM strategies for new products and services, ensuring seamless execution and maximum ROI.">
• Stakeholder Engagement: Build and maintain relationships with senior leaders, stakeholders, and partners, providing critical insights and recommendations to inform business decisions.">
• Data Analysis: Collect and analyze market data, identifying trends and patterns to inform strategic decisions and optimize business outcomes.">
• Cross-Functional Collaboration: Foster a culture of collaboration and innovation, working closely with teams across the organization to drive business results and exceed customer expectations.">
• Professional Development: Stay up-to-date with industry trends and best practices, continuously improving your skills and knowledge to drive business growth and success.">
">
You'll Thrive if You Have:
">
">
• A proven track record of leading market research and analysis projects, driving business growth and revenue.">
• Exceptional communication and presentation skills, with the ability to articulate complex ideas and insights to both technical and non-technical audiences.">
• The ability to collaborate effectively with cross-functional teams, building strong relationships and driving business outcomes.">
• A passion for staying current with industry trends and developments, with a desire to continually improve and innovate.">
">
Must-Have Skills & Experience:
">
">
• 5+ years of experience in market research, strategy, and planning, with a strong focus on data analysis and interpretation.">
• Proven track record of developing and executing successful market intelligence strategies, driving business growth and revenue.">
• Excellent communication and presentation skills, with the ability to articulate complex ideas and insights to both technical and non-technical audiences.">
• Ability to collect and analyze large datasets, identifying trends and patterns to inform strategic decisions.">
• Strong understanding of market research concepts and methodologies, including JTBD and ODI.">
• Experience working with Salesforce and other marketing automation tools.">
">
Nice-to-Haves:
">
">
• Bachelor's degree in Marketing, Business, or a related field.">
• Master's degree in Business Administration or a related field.">
• Experience in health & wellness technology or SaaS.">
• Prior exposure to corporate partnerships and strategic GTM efforts.">
">
We Offer:
">
A competitive salary range of $114,000 - $169,000 per year, based on how you demonstrate the attributes and competencies required for the role.
">
We offer a comprehensive benefits package, performance-based incentives, and opportunities for growth.
">
#LI-Remote
">
Daxko is dedicated to pursuing and hiring a diverse workforce. We are committed to diversity in the broadest sense, including thought and perspective, age, ability, nationality, ethnicity, orientation, and gender.
">
The skills, perspectives, ideas, and experiences of all of our team members contribute to the vitality and success of our purpose and values.
">
We truly care for our team members, and this is reflected through our offices, and benefits, and great perks.
">
Some of our favorites include:
">
Flexible paid time off
">
Affordable health, dental, and vision insurance options
">
">
401(k) matching
">
New-Parent Paid Leave
">
Casual work environments
">
Remote work
">
All your information will be kept confidential according to EEO guidelines.
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