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Assoc Marketing Data Scientist

Southwest Airlines Dallas, Texas
marketing data data scientist scientist data science data science learning statistics machine learning artificial intelligence optimization airlines
January 11, 2023
Southwest Airlines
Dallas, Texas
OTHER, FULL_TIME

Department:

Marketing

Our Company Promise


We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Creativity and innovation are encouraged for improving the effectiveness of Southwest Airlines. Above all, Employees will be provided the same concern, respect, and caring attitude within the organization that they are expected to share externally with every Southwest Customer.

Job Description:

Job Summary
  • An Associate Marketing Data Scientist serves as an entry-level internal consultant, responsible for the application of statistics/math, business acumen, and computer science concepts to collect, organize, analyze, summarize, and interpret data; or participate in the development of data science, machine learning, artificial intelligence, or optimization products which generate competitive advantage for the enterprise by driving actionable insights and decisions in support of descriptive, diagnostic, predictive, or prescriptive business needs..

Responsibilities
  • Works on moderately complex data science, machine learning, artificial intelligence, or optimization projects, working with stakeholders to understand contextual problems quickly and define, analyze, and deliver solutions based on business objectives
  • Applies math, statistics, and/or modeling methods to create solutions which can be utilized in descriptive, diagnostic, predictive, and prescriptive analytics
  • Supports the ongoing effectiveness of models in use by stakeholders
  • Formulates solutions and communicates results from data analysis and models with some assistance from more experienced data scientists
  • Supports the ongoing development of analytical IQ by collaborating with and contributing to the Southwest Airlines data science community
  • May perform other job duties as directed by Employee's Leaders

Knowledge, Skills and Abilities
  • Knowledge of foundational statistics and math concepts
  • Knowledge of descriptive, diagnostic, predictive and prescriptive statistical methods and their differences
  • Knowledge of data science project life cycle including engaging stakeholders to define the problem, solution definition, project planning, and executing per plan
  • Skilled in compiling, cleaning, transforming, analyzing, and visualizing large-scale data
  • Skilled in statistical and scripting programming languages
  • Ability to communicate in an engaging way with strong verbal and written communication skills for technical and non-technical audiences up to and including executives with assistance from more experienced data scientists
  • Ability to evaluate which data science, machine learning, artificial intelligence, or optimization techniques and methods are appropriate for a business problem and make recommendations for solutions
  • Ability to collaborate with vendors and evaluate their platforms, solutions, or techniques
Education
  • Required: Bachelor's Degree

Experience
  • Intermediate level experience and fully functioning broad knowledge in:
    • Mathematics and statistics principles and techniques
    • Data pipeline, data science and/or relevant programming (Python, SQL, etc.)
    • Data analysis, advanced analytics, data science, machine learning, artificial intelligence, or optimization project experience
    • Visualization and presentation development and delivery
    • Solving ambiguous and complex problems through a systems thinking approach

Licensing/Certification
  • N/A

Other Qualifications
  • Ability to perform work duties from [limited space work station/desk/office area] for extended periods of time
  • Ability to communicate and interact with others in the English language to meet the demands of the job
  • Ability to use a computer and other office productivity tools with sufficient speed and accuracy to meet the demands of the job

Other Qualifications
  • Must maintain a well-groomed appearance per Company appearance standards as described in established guidelines
  • Must be a U.S. citizen or have authorization to work in the United States as defined by the Immigration Reform Act of 1986
  • Must be at least 18 years of age
  • Must be able to comply with Company attendance standards as described in established guidelines
  • Must meet confidentiality expectations as to confidential, proprietary and sensitive Company information

Southwest Airlines is an Equal Opportunity Employer.
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