Regional Franchise Business Director

Regional Franchise Business Director

This is a remote working role and you will need to be based near a major airport. We are looking for people to cover the following territories in the USA:

• North East


• South / South West

About the company

IWG is the global operator of leading workspace providers with 3,400 locations across 128 countries. Our companies help more than 2.5 million people and their businesses to work more productively. We do so by providing a choice of professional, inspiring and collaborative workspaces, communities and services.

Digitalization and new technologies are transforming the world of work. People want the personal productivity benefits of living and working how and where they want. Businesses want the financial and strategic benefits. Our customers are start-ups, small and medium-sized enterprises, and large multinationals. With unique business goals, people and aspirations. They want workspaces and communities to match their needs. They want choice.

We provide that choice through our diverse workspace brands, Regus, Spaces, HQ, Signature and No18, together with our global network of thousands of locations located in every business hub on the planet.  We create personal, financial and strategic value for businesses of every size. All of them harness the power of flexible working to increase their productivity, efficiency, agility and market proximity.

Join us at www.iwgplc.com

Job Purpose

The Regional Franchise Business Director is responsible for helping drive existing franchise growth, supporting the recruitment and set up of new Franchise Partnerships throughout the United States of America. The FBD will provide support to the Franchise Development Team, meet with key prospects, select, shortlist & recommend franchisees with whom we should sign development agreements, to help deliver against our overall growth plan. The FBD will also support partners development & acquisition plans. The FBD is accountable for delivering the right growth from the franchise business, providing a healthy return on investment for our partners and profitable growth for IWG.

Key Responsibilities

• Support our Growth Plan to execute the promotion of our proposition to potential franchise partners and the broader franchise market through all routes to market and state-of-the-art lead generation.


• Support our Existing Franchisees to ensure they open in-line with or ahead of their Development Schedule


• Conduct due diligence with prospective franchise partners and work with Franchise Development Director to get development agreements finalised and signed.


• Sign deals with franchise partners that allow us to grow the network quickly, in the right locations and profitably whilst giving partners a return on investment.

Key performance indicators

• Network growth (volume and value).


• Revenue generation for IWG

Key Relationships

• Franchise Prospects


• Franchise Development Director


• Internal Stakeholders –Legal, Marketing, Sales, Operations.


• Country Development team.


• New Center Opening team.

Required Skills, Experience & Qualifications

• Previously worked in an established franchise network within a multi-site business, with either a franchise only or combined equity and franchise model.


• Proven success in promoting a franchise business in the external market and delivering new franchise partners.


• Delivered against a robust business plan with realistic but stretching targets.


• Commercial acumen, able to ensure the business delivers growth and profit for us and a return for our partners.


• Strong communication and interpersonal skills, able to persuade and influence people.


• Comfortable making recommendations, evaluating options and considering long-term consequences.


• Strong planning and organisational skills, including the ability to prioritise, multi-task, delegate and work effectively with minimal supervision.


• Adaptability and flexibility, able to respond quickly to changing demands, processes and information.

Key Competencies

• Personal efficiency, effective time manager.


• Concern for quality. Delivers quality service at all times.


• Achievement orientation. Has the drive to succeed, not just for self but for team and company.


• Tough-minded. Confronts problems firmly and decisively.


• Motivate others, get the best out of people.


• Impact and influence. Persuade and positively influence customers, team and senior management.


• Commercial insight with good market knowledge. Can effectively forecast performance.


• Organisational awareness. Takes a wider view of the company and business strategy.