Sr. Brand Manager - Plant-Based Away-From-Home
Danone
White Plains, New York
brand
manager
brand
marketing
management
silk
leadership
team
collaborate
drive
north america
america
ofccp
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October 15, 2022
Danone
White Plains, New York
About The Job
- Business Management Develop strong cross-functional relationships with key partners, including D2D (R&I, Demand & Supply chain), Commercial, and Finance to create and execute growth plans for the PB AFH portfolio, including management/optimization of existing business as well as commercialization of new products.
- General Management Skills Operate like an owner, taking responsibility for project and business performance. Act like an entrepreneur - identify opportunities and work with partners to unlock them.
- Thought Leadership Collaborate with AFH Sales leads and Category Commercial team to translate consumer and operator understanding into effective new ideas to drive the business and programming for the channel.
- Project Leadership Drive a vision in creating impactful brand/product launches for AFH. Develop clear insights, brief key partners (R&I, Packaging, etc) and lead cross-functional teams in the development and execution of innovation from ideation through launch.
- Collaborate with category owners to ensure cohesive business plans.
- You have Bachelor's degree; MBA preferred
- You have 5+ years progressive marketing experience with increasing responsibility and a proven track record of success in sizeable companies. Experience in Food & Beverage is a plus.
- You have experience in marketing to or for commercial operators (strongly preferred)
- You have a strong ability to switch between big picture and detail to drive projects forward without losing sight of the overall goals
- You possess strategic and analytical thinking ability to shape a vision and strategy and translate into concrete actions/plans
- You have the ability to learn quickly and desire to develop new skills outside of comfort zone
- You have a passion for brands and marketing, strong brand management skills across all fundamentals
- You have a passion for managing & developing talent design project list, provide ownership and empowerment in projects, train and coach, lead by example
- You have strong communication skills verbal, written and executive presence to clearly communicate objectives, gain alignment, and present their business up and down the organization
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